Recognize User Intent with Insurance Data Analytics. 

Using advanced machine learning, ForMotiv is able to process tens of thousands of behavioral “micro-expressions” to score user intent accurately and instantly. 

ForMotiv’s Digital Behavioral Science platform was built from the ground up for Financial Service. 

With a few lines of javascript, ForMotiv arms carriers with 100’s of behavioral features, 10,000’s of behavioral data points, and dozens of predictive models to understand their users in ways that were previously impossible. 

What you see today…

behavioral data science

What you see with ForMotiv…

behavioral data science

How the magic happens...

But what’s the point of predicting something if you can’t react to it? ForMotiv’s first party data platform enables real-time adaptive experiences that can add or remove friction during the application process based on a user’s behavior.

Don’t take our word for it…

Easy to Integrate. Easy to Use. Totally Safe & Secure.

formotiv integration
1-week Integration

ForMotiv’s JS Snippet embeds inside of your Tag Manager, directly in your website, or through our API and instantly begins tracking form inputs.

Easy to Use

24/7 access to the ForMotiv portal gives your team real-time data analytics on each individual applicant. Drill down on specific applications, questions, and user actions.

Zero PII Required

Your data is totally secure as ForMotiv requires zero Personal Identifiable Information (PII).

Own Your Data

Your data is just that, yours. ForMotiv provides you access to all of the raw data collected. No customer or outcome information is used with other customers.

Example Use Cases for Insurance Analytics

insurance digital experience
Marketing & CX
  • Lead Scoring
  • Remarketing Intelligence
  • Dynamic Experiences
Risk & Fraud
  • Real-Time Risk Scoring
  • Predict Nondisclosure
  • Bot Detection
  • Accelerated Underwriting
  • Intent Scoring
  • Dynamic Friction
Data Science
  • Digital Behavioral Science for Intent Scoring
  • Raw Behavioral Data
  • Real-Time Deterministic Signals
Agent Distribution
  • Lead Scoring & Prioritization
  • Agent “Gaming”
  • Agent Benchmarking
claims analytics
Claims Analytics
  • Predict FNOL
  • Claims Fraud
  • Claims UX

Talk is cheap. How about we show you what we can do?