“I see dozens of companies a week and only with ForMotiv have I seen true industry-defining technology. The underlying platform of DBI applies to a myriad of use cases in the fraud and security space.”
Managing Director, DreamIt Ventures
ForMotiv analyzes applicants digital body language to instantly and accurately measure truthfulness and intent. Create Smart Applications that intuitively react, nudge, or intervene in real-time based on individual user behavior.
Leverage Behavioral Data Science to Predict User Intent
As users engage with your digital forms and applications, they leave behind behavioral breadcrumbs that tell a story about their intent.
ForMotiv captures hundreds of these unique behavioral data cues, comprised of thousands of behavioral micro-expressions, while a user is actively filling out a form or application.
Our solution is able to read this “digital body language” and translate it into intent data to precisely predict user intent such as genuine, confused, or risky customers.
ForMotiv collects +165 Behavioral Features and 10,000’s of behavioral micro-expressions on each application.
Solutions Purpose-Built for Insurance
Conversion Solutions
- Lead Scoring & Conversion Optimization
- Remarketing Intelligence
- Dynamic Experiences
Risk & Fraud Solutions
- Real-Time Risk Scoring
- Non-Disclosure & Misrepresentation
- Bot Detection
Underwriting Solutions
- Accelerated Underwriting
- Intent Scoring
- Dynamic Friction
Behavioral Data Solutions
- Curated 1st Party Behavioral Features
- Simple integration into pre-existing data & models
Agent Distribution Solutions
- Lead Scoring & Prioritization
- Agent “Gaming”
- Agent Benchmarking & Analytics
Claims Solutions
- Predict FNOL
- Claims Fraud
- Claims UX
ForMotiv's Proprietary Behavioral Dataset Captures 10x More Data than Existing Clickstream Solutions
Hear what our customers think...
“You tell us when our agents are representing themselves better than our company. We’ve never had oversight like this because, frankly, we didn’t know it existed.”
Mark B.
Director of Underwriting, Fortune 100 insurance Carrier
“The ability to collect this kind of behavioral intelligence, in real-time, is amazing. Not only have we uncovered crucial behavioral data we never knew about before, but we’ve been able to pass known outcomes to ForMotiv and are now predicting these outcomes as the applicants are filling out the forms. It’s very slick.”
Natalia S.
Head of Marketing, Global Insurance Company