That’s right. Carriers can now deliver a unique, personalized digital experience that dynamically adds or removes friction based on the applicant’s intent to increase conversions and reduce premium leakage.
Trusted Across the Insurance Industry
Solutions Purpose-Built for Property & Casualty
Based on learnings from over 300,000,000 P&C applications.
Premium Leakage & Misrepresentation
Reduce risk & fraud by dynamically triaging applications showing signs of premium leakage and misrepresentation.
Segment your high-intent applicants from your window shoppers and focus your marketing and outbound efforts on opportunities with the highest chance of closing.
Agent Oversight & Distribution Analytics
Granular Behavioral Insights & Analytics Built for Agent Distribution Channels.
Why Use ForMotiv Data?
5,000+ behavioral data points captured in each application. Accessible in real-time or batch file.
1st Party Behavioral Data
Granular, curated 1st-party data easily combined with your existing data sets
Intuitive Data Features
Capture dozens of intuitive behaviors like Hesitation, Error Rate Collections, Cognitive Loads, and more
Totally Safe & Secure
Zero PII Captured. GDPR & CCPA Compliant