Real-time behavioral analytics that can drive 6-7x ROI, boost conversions, reduce fraud, and increase agent productivity. 

ForMotiv uses over 50,000 unique behavioral data points to score applicant intent with +90% accuracy, in real-time.

What does this mean for the online insurance application process?

  • Adding friction during the application process if it detects bot or fraudulent copying and pasting behavior.
  • Detecting hesitancy on questions about smoking, medical, or driving history. 
  • Identifies agents gaming the system to get applicants lower premiums. 
  • Creating personalized experiences for users that need extra help completing the application. 

ForMotiv is lightweight and can be up and running on your site in less than an hour. 

Book My 30-Minute Demo