Real-time behavioral analytics that can drive 6-7x ROI, boost conversions, reduce fraud, and increase agent productivity.
ForMotiv uses over 50,000 unique behavioral data points to score applicant intent with +90% accuracy, in real-time.
What does this mean for the online insurance application process?
- Adding friction during the application process if it detects bot or fraudulent copying and pasting behavior.
- Detecting hesitancy on questions about smoking, medical, or driving history.
- Identifies agents gaming the system to get applicants lower premiums.
- Creating personalized experiences for users that need extra help completing the application.
ForMotiv is lightweight and can be up and running on your site in less than an hour.