Curated, Intuitive Behavioral Feature Set Designed for Easy Consumption
“Initially, we thought we could stitch something similar together with Amplitude and Google Analytics but we realized pretty quickly that was dumb. With a few lines of javascript, we were live in production in 3 weeks with something that would have taken us at least a year to get a beta version working.”
-Data Science Lead, Series C InsurTech
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Behavioral Features Captured Per Application
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Micro-Expressions Captured Per Application
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Performance Degradation
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Average Integration Timeline
ForMotiv gives data scientists unprecedented access to 1st-party behavioral data collected during the application process.
Carriers today use a combination of pre-submit Marketing & Product analytics solutions and post-submit 3rd party data checks.
Today’s datasets are not built for the real-time experiences of tomorrow. ForMotiv provides data scientists with an industry-leading behavioral dataset built for real-time predictive models. Our glass-box behavioral science platform allows data scientists to quickly integrate deterministic signals or intent scores into their internal predictive models.
We focus on behavioral data so you don’t have to.
Before ForMotiv
After ForMotiv
Why Use ForMotiv's Data Solution
Easy Integration
ForMotiv’s JS Snippet embeds inside of your Tag Manager, directly in your website, or through our API and instantly begins tracking form inputs.
Easy to Integrate
Granular, curated 1st-party data easily combined with your existing datasets.
Zero PII Collected
Your data is totally secure as ForMotiv collects zero Personal Identifiable Information (PII). GDPR & CCPA-compliant.
Real-Time Access
Ingest data real-time or access offline at any time.