“2026 is the Year of Enterprise Intent”

Dear Customers, Partners, and Friends, As we reflect on 2025, I would like to begin with a simple thank you. The trust you place in ForMotiv, the feedback you provide, and the standards you hold us to are what drive us forward. Each year, we try to step back and look at the broader insurance […]
From Quote to Claim: Why Carriers Need “Enterprise Intent”

ForMotiv Introduces “Enterprise Intent Solution” One Behavioral Truth for the End-to-End Insurance Journey With nearly ten years of experience working closely with leading insurance carriers, one theme has come up over and over: their user data is highly fragmented. Digital may use session replay to improve the user experience. Applicants may submit one version of […]
A Word From Our Chief Customer Officer: Why Carriers Are Doubling Down on ForMotiv’s Agent Intelligence Data

Carriers Are Using ForMotiv’s Behavioral Intelligence to Transform Agent Performance and Risk Detection When we founded ForMotiv eight years ago, nearly every conversation centered on direct-to-consumer digital transformation. Carriers wanted better visibility into online quoting behavior to improve underwriting precision, detect fraud, and increase conversion. That focus remains. But over the past year, something notable […]
ForMotiv & Clearspeed Webinar
Webinar Recap: Transforming Risk Detection with Behavioral and Voice Intelligence The insurance industry is undergoing rapid change. From shifting customer demographics to escalating fraud tactics, carriers are being challenged like never before to protect profitability while delivering seamless digital experiences. To thrive in this new landscape, insurers need more than incremental improvements. They need tools […]
Auto Premium Leakage: Loss Ratio Impact by Risk Factor

Calculating the True Cost of Premium Leakage: A Loss Ratio Breakdown by Risk Factor The industry-level number for premium leakage — somewhere between $29 and $36 billion a year — is big enough to get someone’s attention but too abstract to actually do anything with. What’s more useful is understanding where the losses concentrate. Because […]
Insurance Agent Analytics for Distribution & Digital Experience Teams

ForMotiv Insurance Agent Analytics for Distribution & Digital Experience Teams In Part 1 and Part 2 of our series, we explored how Underwriting, Risk, and SIU teams use ForMotiv Agent to detect gaming, misrepresentation, and fraud. Today, we’re highlighting how our insurance agent analytics are being used by Distribution, Agent Management, and Digital Agent Experience (AX) teams […]