As the digital transformation continues to drive more and more business online, carriers are scrambling to recreate both the front-end user experiences and back-end processes they’ve grown accustomed to over the past few decades. Now that we’ve shifted from face-to-face retail interactions to “faceless” digital interactions, carriers are attempting to provide seamless personalized experiences and make quicker underwriting decisions with limited data and no understanding of intent.

Remember when this was all done in-person? In that setting, an agent had the ability to read and react to a customers behavioral cues and adapt the experience accordingly. Online, not only can you not read behavioral cues, even if you could, you wouldn’t be able to do anything about it, right?

Wrong.

ForMotiv solves both of these problems using a proprietary solution that collects and analyzes users digital body language while they fill out online forms & applications and predicts, in real-time, that users truthfulness and intent. This enables companies to provide dynamic customer experiences personalized to the individual end-user that add or remove friction tailored to the end-user.

Learn how leading carriers are leveraging ForMotiv’s Behavioral Data Science, Intuitive Behaviors, and Intent Scoring to create next-generation user experiences.