Agentic AI & bot detection

Your next applicant may be an AI agent. Would you know which one?

Browser agents, desktop assistants and computer-use tools now open real browsers, pace themselves and reason through underwriting questions. ForMotiv tells you in session whether a person, a person with an AI assistant, or an autonomous agent is completing the application, and then what that agent is trying to do.

100+web-capable AI agents tracked

Dedicated R&Dupdating hundreds of features as new agents ship

Millisecondsto classify, before the policy binds

Agentic tools we test against100+ web-capable AI agents tracked

Every new releaserun through real insurance application flows
User-agent strings ignoredthey’re trivial to change; behavior isn’t
Shared across carriersa pattern found once improves detection everywhere

Why bot defenses miss them

Bot rules were written for scripts, and AI agents don’t behave like scripts.

Agents run in real browsers on clean devices, slow down to human speed and solve CAPTCHAs. What they can’t borrow is the way a person reads, aims, pauses and corrects themselves.

ControlScripted botsAI agents
Headless-browser checksUsually caughtMissed: real browsers
Speed and velocity rulesUsually caughtMissed: human-paced
CAPTCHAMostly caughtSolved
Device fingerprintingOften caughtRotated per session
User-agent stringsSometimesSpoofed or generic
Behavioral intelligenceCaughtCaught

Explainability

Three sessions fill in the same three fields. Only one is a person.

Pick a source and replay it. The cursor trail and keystroke strip show what ForMotiv sees; the panel shows which families of behavior separate that session from a human one.

ZIP CODE DATE OF BIRTH PRIOR CLAIMS, LAST 5 YEARS Continue
Keyboard and pause timeline0.0 s
keystrokebackspacepasted textidle waitcursor jump
How this session behavedFive families of behavior, out of hundreds of features

    Agentic R&D

    A team whose only job is staying ahead of the next model.

    ForMotiv runs a dedicated research group and a controlled lab environment focused solely on agentic detection. Every time a new agent or model version ships, it goes through real insurance application flows, the same way it would hit yours.

    Real flowsQuote, registration and servicing journeys like the ones carriers ship

    Every surfaceBrowser, desktop, command-line and computer-use agents

    Hundreds of featuresMouse, keyboard, timing, device and network behavior, refreshed continuously

    Network effectNew patterns roll out to every carrier on ForMotiv

    1. 01
      A new agent or model ships

      The lab picks it up as soon as it’s publicly available.

    2. 02
      It runs through real application flows

      Quotes, logins and policy changes, repeated across many sessions.

    3. 03
      Its behavior is compared with people’s

      Against human sessions at scale, feature by feature.

    4. 04
      Features and signals are updated

      New or retuned behavioral features ship to carriers, with no change to your integration.

    Repeats with every release

    After detection

    Detecting the agent is only the beginning. Understanding its intent is what protects you.

    Plenty of AI traffic is good business: a real customer asking an assistant to finish a form. ForMotiv answers two separate questions, who is in the session and what they’re doing, so you never have to treat all AI as fraud.

    Who is in the session?Quotes once, then buysRequotes every dayCycles answersHarvests prefillStolen or synthetic identity

    Who it is and what it’s doing are scored independently, then combined under your own rules by line of business and channel. Configure the response once; ForMotiv applies it to every session in milliseconds.

    Agents and agencies using AI

    When agents adopt AI, which ones are helping your book?

    Producers use AI to quote more carriers and key applications faster. ForMotiv separates productive automation from harmful automation at the agent and agency level, by connecting how business is written to how it performs.

    Agent AProductive
    SubmissionsPolicy quality

    Volume up, conversion up, retention and loss experience unchanged. Reward it.

    Agent BHarmful
    SubmissionsPolicy quality

    Volume up sharply, rewalks and answer edits up, policy quality falling. Review it.

    ForMotiv Console · Monitoring agentic AI
    Monitoring agentic AI dashboard: sessions identified as agentic over 28 days with frequency, quote rate, bind rate and send-to-agent rate above a daily trend chart.

    ForMotiv Console

    How much of your traffic is agentic today?

    Fraud, product and underwriting teams track agentic sessions offline in the Console, then drill into any one of them.

    Daily trend of sessions identified as agentic, by state and date range

    Quote, bind and send-to-agent rates for that traffic

    Each session tagged with the suspected tool family

    Sessions grouped by operator to expose scaled activity

    Common questions

    What is agentic AI detection?

    Agentic AI detection identifies when an AI agent, rather than a person, is filling out an insurance application, logging in or chatting, and reads what that agent is trying to do.

    How does ForMotiv detect AI agents?

    ForMotiv analyzes hundreds of constantly updated behavioral features to recognize when an AI agent is filling in a form or chatting, including agents that try to imitate human behavior. A dedicated research team keeps those profiles current as new agents are released.

    Which AI agents can ForMotiv identify?

    ForMotiv is tracking 100+ web-capable AI agents. It profiles browser agents, computer-use agents, headless automation and agent-assisted applicants, and adds new agents and versions as they appear.

    Is detecting an AI agent enough?

    No. Detection is only the start. What matters is intent: whether the agent is acting for a legitimate customer or abusing the quote flow, and what the carrier should do about it.

    What should a carrier do when an AI agent applies?

    Carriers can allow the session with guardrails, route it to a person, suppress costly data calls or block it, based on the agent's behavior and the carrier's own policy.

    Does ForMotiv explain how it detects agents?

    ForMotiv returns clear results and reasons for each session, but does not publish its detection methods, which helps keep them effective as agents evolve.

    Find out how many of your applicants aren’t human.

    Bring a quote flow. We’ll show you the agentic sessions already in it, what they were trying to do, and the response we’d recommend for each.

    01
    Pick the use case

    Leakage, fraud, conversion or agent oversight, on the line and channel you care about most.

    02
    See it on a real flow

    A walkthrough of the signals, features and scores for journeys like yours.

    03
    Map the integration

    Where the tag goes, what the API returns and which systems act on it.