Who knew the Avengers were capable of fighting fraud…Oscars 2021 here we come! This video was created to showcase the immense power derived from ForMotiv’s Behavioral Intelligence data solution in a fun and satirical way. ForMotiv is a Digital Behavioral Intelligence platform that recently invented a cutting-edge, industry first “Digital Polygraph” software that provides organizations Behavior-as-a-Service capabilities to predict customer intent. ForMotiv’s AI software collects and analyzes a user’s “Digital Body Language,” or how a user physically engages with a form or application (i.e. keystrokes, hesitation, application fluency/familiarity, corrections, copy/paste, etc.) and uses machine learning to detect undesired actions and predict user intent. A few example use cases are:
- Real-Time Rule Based Signaling = Managing the risk of fraud through detection of behavioral anomalies
- Predictive Risk Scoring = Analyzing customers and predicting customer intent, in real-time
- Optimizing customer experience = By understanding exactly how users behave on forms/applications, ForMotiv is able to provide a new dimension of behavioral data used to reduce form friction and bottlenecks
- Improving pricing models through peril risk scoring based on behavioral data
- Agent Oversight = ability to detect undesirable behaviors of agents and enhance the agent workflow experience.
