What are you trying to solve?

Wherever ForMotiv is embedded, whether that's the application, policy administration, claims or another workflow, the same behavioral data feeds underwriting, fraud, growth, distribution, claims and CX. The data underneath stays the same. What changes is how each team puts it to work.

Search below, or filter by team, transaction, channel and line of business. Each card links to the page where it's explained in full.

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Don’t see your problem here?

Most carriers bring us something we haven’t listed yet. If people complete it in a form, an app, a portal or a chat, ForMotiv can read the behavior behind it.

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FAQ

Frequently asked questions

What can insurance carriers use ForMotiv for?

Carriers use ForMotiv across underwriting, fraud and SIU, growth, distribution, claims, digital and CX, and data science, for use cases from premium leakage at the quote to account takeover before a payout.

Do different use cases need different data?

No. The underlying behavioral data is the same wherever ForMotiv is embedded, whether that is the application, policy administration, claims or another workflow. What changes is how each team puts it to work.

Does each workflow need its own integration?

Yes. Carriers add ForMotiv to each digital workflow they want to cover. The behavioral data captured in each one is consistent, so it can be used by every team.

Which lines of business does ForMotiv support?

ForMotiv supports personal and commercial lines including auto, home, life, disability and group benefits, and more.

Where should a carrier start?

Most carriers start with the problem costing them the most today, such as premium leakage, quote fraud or conversion, and expand to other teams once the data is flowing.

Your applications already know more than they say.

Bring one journey and one goal. We’ll show you the behavioral signals behind it, the decisions they can drive, and how ForMotiv fits into your stack.

01
Pick the use case

Leakage, fraud, conversion or agent oversight, on the line and channel you care about most.

02
See it on a real flow

A walkthrough of the signals, features and scores for journeys like yours.

03
Map the integration

Where the tag goes, what the API returns and which systems act on it.