See How ForMotiv’s First-Party Behavioral Intent Data is Leveraged by Leading Carriers Today
Table of Content:
- First, Second, and Third-Party Data
- First-Party Marketing Data
- First-Party Underwriting Data
- Veracity of Customer-Submitted Data in P&C Insurance
- Veracity of Customer-Submitted Data in Life Insurance
- The Story We’re Hearing in 2023
- Leveraging ForMotiv’s First-Party Behavioral Intent Data
- Purchase Intent & Lead Scoring
- Eliminating Bad Risks & Improving Loss Ratios